31 August 2008

Times-7 Sport get the Nike Swoosh

In what was arguably one of the most ambitious global running events ever attempted, Nike celebrated runners and their sport by putting on the ‘World’s Largest Running Event’. 

The Nike+ Human Race 10k featured 1 million runners around the globe. Each city’s race started on the same day, with the first race in Taipei, and Melbourne third off the start line. The last race was in Los Angeles. 

Nike Australia announced over 4,000 runners participated in the Melbourne event, with the course winding past such iconic locations as Federation Square and the Yarra River, ending just outside the Myer Music Bowl. 

Times-7 Sport was appointed as the official race timer for the Melbourne event. “Times-7 Sport were selected as event timers based on their commitment to meet Nike’s key performance indicators for the event,” says Joel Knott, Event Manager. “The timing of the event required much more than the usual fun run requirements. Nike requested the reporting of net times and three split results delivered just after the last runner crossed the finish.”  

“The IPICO timing systems worked without a hitch,” says Gavin Chaplow, Event Timing Manager, Times-7 Sport. ”The 14 systems deployed were all wirelessly linked with real-time results easily consolidated by our Sportscore event management software. This enabled us to instantly deliver results to the Internet, as well as direct to competitors via SMS, straight after the race finished.” 

“The timing of the Nike Human Race is another step in demonstrating the enormous capability of the IPICO Sports Time Keeping system,” says Peter Armson, General Manager of Times-7 Sport Australia. “The simplicity of the IPICO and Sportscore products overcomes the barriers traditionally surrounding event timing. Our goal is to make event timing accessible to everyone.”

For more information, visit www.times-7.com/sport 

CONTACT: Peter Armson +61-401-992-683

peter.armson@times-7.com